FundSERV Inc. FundSERV Quarterly
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Volume 7, Number 1, March/April 2007
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- - - FundSERV customer visits: How one meeting can go a
-long way
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See also:

A message from Alan Hutton, president of FundSERV: 2007 is off to a great start!

Passing the torch: Changes at FundSERV in 2007

Carrying brokers to benefit from consolidated reporting

FundSERV technical support shares the answers to 10 frequently asked questions

Five years of revenue growth

Migrating for greater web site security

Net Settlement to flow through a new system

FundSERV employees give to United Way

FundSERV Network Performance

All articles

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By Lizabeth Pirstl

Business meetings often get a bad rap. But the FundSERV team knows how to make the most of customer visits.

Several FundSERV staff members spent winter's worst days on the road, reviewing upcoming ESG standards changes with customers and addressing any potential issues. By early February, the team had met with 10 customers with 20 more visits planned. This may not sound like many, but here's how one meeting can — and does — go a long way.

Paula Olson

"We try to target all service providers, particularly those most affected by the changes," explains Paula Olson, senior manager, operations. "Some providers may do back office administration for as many as 100 dealers, so with this approach, we know many of the dealers will be ready."

Some companies, such as CIBC and BMO, have multiple lines of business. For these companies, FundSERV holds one meeting and addresses multiple business lines, manufacturers, distributors and intermediaries.

To date, no red flags have been raised by customers.

"This year more people seem ready. I believe this is largely because of the introduction of an enhanced concept review process and greater cost benefit analyses on all potential changes, which resulted in several items being moved out for consideration for future releases," explains Olson.

FundSERV staff also visit any customers who prefer an informal discussion to the town hall meetings.

"One-to-one meetings give us a better understanding of how individual customers' systems and processes work day to day, which we would never get otherwise," explains Harry Gundy, senior manager of customer relations and business practices.

"Things come up in these meetings that we have a solution for, or that we can put on our overall agenda for review. For example, last year one customer mentioned a need for consolidated settlement reporting. We spoke to several other customers and found they also had a need for this service, which led to the addition of this feature in our solutions," explains Gundy.

Onsite visits allow FundSERV staff to learn first-hand how customers' systems and processes work, what problems they are experiencing, how existing solutions can be applied and where FundSERV can work to create new solutions by putting issues on the table for industry review.

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Copyright © 2007  FundSERV Inc.